There is so much online content, and trying to keep up with it all can be overwhelming. A study by Chartbeat found that the average user only reads about 50% of an article on the web, and it’s tending down even further.
There are a few reasons why people don’t have time to read all the content online. One reason is that we are all just too busy. Work, school, family, and other obligations take up much of our time. We don’t have as much free time as we used to, and we must be more selective about how we use it.
Another reason people don’t have time to read all the content online is that it’s often not engaging. Many online content is written in a dry, academic style that can be difficult to read. It’s also often full of jargon and technical terms that confuse the average person.
Finally, people don’t have time to read all the content online because they are constantly bombarded with information. We are continually being interrupted by notifications from our phones, emails, and social media. This can make it difficult to focus on anything for very long, including reading.
So what can we do about this? How can we make time to read all the content online? Here are a few tips:
- Be selective about what you read. Don’t just read everything that comes across your screen. Instead, focus on reading content relevant to your interests and that you will likely find valuable.
- Find ways to make reading more enjoyable. There are many different ways to make reading more enjoyable. You can try reading quietly, listening to an audiobook, or reading with a friend.
- Set aside specific time for reading. Just like you would set aside time for work or exercise, set aside time for reading each day. Even if it’s just 30 minutes, it will make a difference.
- Use tools to help you read. There are many tools available that can help you read more efficiently, such as text-to-speech software and reading apps.
- Develop content that gets to the point and talks to people like you’re conversing with them.
- Hire people who specialize in content writing, not copy writers.
- Use callouts to communicate key points.
- Never develop content that’s longer than obe scroll click.
The biggest rumor is that people want to read your content.