AI & Search Archives - New Media and Marketing

Computer screen split showing traditional search results for machine learning concepts on the left and AI network visualization on the right

Why Your Brand’s SEO Strategy Should Include AI

June 29, 2026June 29, 2026 - Leave a Comment

Today, more people are asking questions directly to AI assistants like ChatGPT, Google’s AI Overviews, and other generative search tools. Instead of scanning ten blue links, users increasingly expect a …

Digital Marketing Trends / eCommerce / SEO

How Should Brands Respond to AI Search?

May 8, 2025May 8, 2025 - Leave a Comment

The rise of AI-powered search is reshaping how consumers discover information online, meaning brands can no longer rely on traditional SEO tactics to drive visibility. With tools like ChatGPT, Perplexity, …