What’s wrong with Amazon?
Amazon will lay off 9,000 more employees in the coming weeks, CEO Andy Jassy said in a memo to staff Monday. More layoffs will leave workers on edge and drive …
What’s wrong with Amazon? Read MoreHowever beautiful the strategy, you should occasionally look at the results.
Amazon will lay off 9,000 more employees in the coming weeks, CEO Andy Jassy said in a memo to staff Monday. More layoffs will leave workers on edge and drive …
What’s wrong with Amazon? Read MoreDespite the gloom and doom the media portrays about the economy, nobody knows where we are headed and how strong the economy is. The US economy is at a crossroads: …
Are marketers overreacting to news on the economy? Read MoreThe percentage of consumers who have taken action to settle a score against a company through measures such as pestering or public shaming in person or online has tripled to …
Customers want revenge Read MoreTime was, layoffs were seen as an emergency strategy, the last resort in a downturn or crisis. Today, however, layoffs are a standard tool for doing business. When executives announce …
Need to make your numbers? Just layoff people Read MoreTwo-thirds of consumers (66%) surveyed want fewer marketing messages, and 27% feel they are bombarded by marketing messages, according to The Optimove 2023 Consumer Marketing Fatigue Survey (link). Plus, almost …
Consumers have had enough of branding messages Read MoreWalmart is pitching its private-label goods to consumers as its suppliers raise prices. With the cost of transportation, packing, and raw materials all dropping, “retailers like Walmart are saying, ‘hey, …
Retailers pushing private labels over national brands Read MoreIt’s time to admit that there is a massive gap in marketing talent, and it’s getting worse. Olive oil in coffee and cereal for bedtime? These are just some of …
Time to admit there is a crisis in marketing talent Read MoreThe US is the only country that rewards failure. When a CEO makes strategic mistakes, the employees pay, or he gets a golden parachute to leave the company. Many huge …
Inept CEOs killing their brands Read MoreAlthough inflation is slowing, the increase in food prices hasn’t diminished. Last week, Reuters reported that Walmart pushed back against suppliers, warning it would promote its value food brands at …
Grocers pushing back against greed Read More