The Double-Edged Sword: How Robust Consumer Spending Elevates Prices Yet Erodes Market Share for Brands

Consumer spending is a driving force that propels markets, dictates production, and, interestingly, shapes the competitive landscape for brands. However, the current economic milieu presents a fascinating paradox. On the …

The Double-Edged Sword: How Robust Consumer Spending Elevates Prices Yet Erodes Market Share for Brands Read More

The Price Hike Pandemic: How Brands that Raised Prices During COVID-19 are Leading to Negative Economic Feelings

The COVID-19 pandemic brought about unprecedented challenges for businesses worldwide. Many brands faced difficult decisions as the world grappled with the health crisis, economic instability, and supply chain disruptions. One …

The Price Hike Pandemic: How Brands that Raised Prices During COVID-19 are Leading to Negative Economic Feelings Read More