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February 6, 2023

New Media and Marketing

However beautiful the strategy, you should occasionally look at the results.

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Tag: Listening

Commentary / Consumers & consumer behavior / Working in marketing

The most essential skill for any marketer

September 5, 2022September 5, 2022 - by richmeyer - Leave a Comment

Marketing is NOT science; it’s an art, and art is in the eyes of the beholder. The most significant gap in marketing skills is understanding what data tells them and …

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Consumers & consumer behavior

Are you really listening to your customers?

April 15, 2016April 21, 2016 - by richmeyer - Leave a Comment

There is a problem in the disconnect between the metric and business performance.  It’s often a loss of confidence among frontline workers when the metrics don’t seem to explain big …

Are you really listening to your customers? Read More
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