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January 31, 2023

New Media and Marketing

However beautiful the strategy, you should occasionally look at the results.

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Tag: Ad Blockers

Advertising

Are fewer people annoyed with online ads?

July 20, 2021July 20, 2021 - by richmeyer - Leave a Comment

SUMMARY: 42.7% of internet users worldwide report using an ad blocker. And the technology has expanded beyond the desktop. Ad-blocking software for mobile devices and tablets is now widely available. …

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Advertising

Stop interrupting consumers with ads

February 5, 2019February 5, 2019 - by richmeyer - Leave a Comment

SUMMARY: More and more consumers are blocking digital ads and cord-cutting and watching less TV than ever before. Consumers are doing everything in their capacity to avoid being interrupted by …

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Advertising

Content publishers: Get used to ad blockers

October 19, 2016 - by richmeyer - Leave a Comment

If a site tells me to turn off my ad blocker to keep reading I leave the site.  Ad blockers are becoming main stream because consumers don’t want to be interrupted …

Content publishers: Get used to ad blockers Read More
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