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May 18, 2022

New Media and Marketing

However beautiful the strategy, you should occasionally look at the results.

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Tag: Bad marketing

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Why is there so much bad marketing?

April 2, 2019April 2, 2019 - by richmeyer - Leave a Comment

KEY THOUGHT: There is a LOT of bad marketing out there and the root cause, frankly, is there are a lot of bad marketers in management roles. Consumers are shopping …

Why is there so much bad marketing? Why is there so much bad marketing? Read More
Advertising / Contrarian point of view / Working in marketing

Your marketing sucks

January 9, 2015 - by richmeyer - Leave a Comment

Three quarters of marketing strategies and ad campaigns under-performed during 2014 as new research claims they failed to deliver the positive business results – increased sales, greater market share, sales …

Your marketing sucks Read More
Brand Fail / Contrarian point of view / Digital Marketing Trends

Marketers still don’t get the Web….

November 28, 2014 - by richmeyer

You would have thought by now that most brands, and marketers, would have nailed down digital marketing, but spend a day on your iPad or iPhone and you will soon …

Marketers still don’t get the Web…. Read More
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