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August 25, 2026

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Tag: Tariffs

Consumers & consumer behavior / Pricing

The True Cost of Tariffs: Insights on Pricing Power

February 26, 2026February 26, 2026 - Leave a Comment

Every time tariffs make headlines, there’s a predictable follow-up question: “When do consumers get the money back?” The short answer? They don’t.

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Commentary / Consumers & consumer behavior / Economy

Tariffs: The Holiday Tax That Hits American Families

August 8, 2025August 8, 2025 - Leave a Comment

Brace yourselves, America. While Donald Trump brags about the stock market and plots a second term, your wallet is about to get gut-punched. And not just once. Over $4,000—that’s the extra …

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Commentary / Contrarian point of view / Economy

Tariffs = Recession. Brands Need To Prepare Now

April 3, 2025April 3, 2025 - Leave a Comment

Trump announced sweeping tariffs under the “Liberation Day” policy, imposing levies ranging from 10% to nearly 50% on imports from numerous countries, including a 54% tariff on Chinese goods and …

Tariffs = Recession. Brands Need To Prepare Now Read More

A seasoned marketing executive with 25 years of extensive experience in the consumer packaged goods (CPG) industry, specializing in the development, execution, and measurement of comprehensive marketing strategies. Demonstrates a proven track record of driving brand growth, enhancing market share, and delivering significant ROI through data-driven initiatives. Adept at leading cross-functional teams to create and implement innovative campaigns that resonate with consumers and align with evolving market trends. Possesses deep expertise in leveraging consumer insights, digital marketing, and omnichannel strategies to achieve business objectives. Known for a strong analytical approach, consistently optimizing marketing performance to maximize profitability and ensure sustained brand success in highly competitive markets.

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