User experience | New Media and Marketing

Poor user experience leads to lost online sales

November 21, 2020November 21, 2020 - by richmeyer - Leave a Comment

SUMMARY: Poor usability is a known factor in cart abandonment. The top 23 sites all gross over $1 billion per year but have a 44% worse checkout user experience. At …

Brand Fail

10 biggest mistakes brands make with digital marketing

May 7, 2017 - by richmeyer - Leave a Comment

You would think that brands have the fundamentals of digital marketing down to a science, but our consulting group keeps seeing the same mistakes over and over. Here is a …