Online analytics | New Media and Marketing

Comparing Your Online Metrics with Competitors

July 11, 2023July 11, 2023 - by richmeyer - Leave a Comment

In today’s competitive online landscape, it’s more important than ever to track your website’s performance and compare it to your competitors. By doing so, you can identify areas where you’re …

Digital Marketing Trends / Online branding & marketing

Stop obsessing about bounce rate

January 22, 2019January 22, 2019 - by richmeyer - Leave a Comment

SUMMARY: Bounce rate is a really good metric, but it’s not a key performance indicator. Bounce rate is great at telling you that some pages on your website, including your …