Agency-Brand Relationship | New Media and Marketing

Navigating Digital Marketing: In-House vs. Agency Approaches

October 3, 2023October 3, 2023 - by richmeyer - Leave a Comment

Navigating through the dense forest of digital marketing might seem complex, especially when deciding whether to bring these activities in-house or employ an external agency. Both options have pros and …

Advertising / Article/Report Summary

The agency-brand relationship is changing

April 15, 2021April 15, 2021 - by richmeyer - Leave a Comment

QUICK DIVE: For the past three years, Setup has conducted a Marketing Relationship Survey to take the pulse on how Companies and Agencies operate and work together. Setup surveyed over …