However beautiful the strategy, you should occasionally look at the results.
Americans say they are stretched too thin amid concerns about a possible recession, so they’re dipping into their cash reserves, and nearly half are falling deeper in debt. But even …
How should brands interrupt the latest consumer spending? Read More
SUMMARY: (Via the WSJ) American consumers spent more at the start of the holiday shopping season, brushing off concerns about higher prices at retailers last month. Sales at U.S. retail stores, …
Consumers complain about inflation but they’re spending Read More
QUICK READ: Americans have built up excess savings worth $2.6 trillion since the start of the coronavirus pandemic that will help power the economy’s recovery from the crisis, according to …
Americans are sitting on a LOT of money and ready to spend Read More
SUMMARY: Stuck at home and unable to spend as much as they normally would in restaurants, bars, and cinemas, consumers have accumulated $1.6trn in excess savings during the past year. …
Consumers are ready to spend online and offline Read More
QUICK READ: Consumers will start spending again one they feel that the worst of the pandemic is behind us.
Will the consumer come back? Read MoreAccording to Gallup: Americans’ careful spending habits characterize an economy still struggling to get on its feet and households continuing to find ways to pinch pennies to make ends meet. …
Households continue to find ways to pinch pennies to make ends meet Read MoreConsumers revved up their borrowing in April, with growth in credit card debt accelerating at the fastest pace in more than a dozen years. Increased household borrowing can drive stronger …
Are you ready for consumer spending? Read More
