FACT: It has been projected that U.S. television advertising revenue will total 71 billion U.S. dollars, while by 2022 the forecasts see a modest increase to 74.9 billion U.S. dollars. When it comes to national television advertising – this sector has experienced a relatively upward trend in spending. By 2021, national TV ad spend was set to reach a total of 51.26 billion U.S. dollars, compared to 39.27 billion U.S. dollars a decade earlier. 

<b>TV</b> ads need more accountability