Great marketers are not made will an overload of data
According to research marketers are being held accountable for every dollar they spend but is that enough? All you have to do is watch an hour of TV to realize that …
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Facebook ROI hindering ad dollars
POST SUMMARY: In an Advertising Age and Citigroup study, 37.6% of marketers said that the ROI of Facebook was inferior to the ROI of other platforms. Only 17.9% said it …
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