According to Deloitte “desktop/laptops is still the go to method for online spending.  In addition, Back in September, research firm First Insight claimed that 71% of Millennials visit multiple brick-and-mortar stores to find the best deals, compared to just 57% of baby boomers. And back in June, CouponFollow found that 76% of Millennials “browse the internet before buying anything.” Of those, [inlinetweet prefix=”” tweeter=”” suffix=””]67% buy the product from a brick-and-mortar store, while just 33% make the purchase online.[/inlinetweet]

unknownBlack Friday suffered another blow this week after early deals and online shopping robbed the event of many brick-and-mortar customers. [inlinetweet prefix=”” tweeter=”” suffix=””]Online sales surged 14 percent on Thanksgiving[/inlinetweet], according to Rakuten Marketing, and websites such as Target.com had their biggest day ever during the holiday. Smartphones and tablets have made it easier for consumers to shop from the couch, and many more of them are now doing just that. [inlinetweet prefix=”” tweeter=”” suffix=””]Mobile purchases made up 41 percent of e-commerce orders on Thanksgiving, up from 37 percent last year,[/inlinetweet] Rakuten found.  However, what’s been lost in all this is that desktops still rule.