If you want a successful BLOG you need to follow some basic guidelines. As someone who has two BLOG’s with over a million readers here is what I have learned.
– On the average Web page, users have time to read at most 28% of the words during an average visit; 20% is more likely. (Source: Nielsen Norman Group)
– The authors found that[inlinetweet prefix=”” tweeter=”” suffix=””] the Back button is now only the 3rd most-used feature on the Web[/inlinetweet].
-Clicking hypertext links remains the most-used feature, but clicking buttons (on the page) has now overtaken Back to become the second-most used feature.
- A study confirmed that 59 percent of all links shared on social networks aren’t actually clicked on at all, implying the majority of article shares aren’t based on actual reading.
- People are sharing articles without ever getting past the headlines.
- Attention spans are at an all-time low, and most users make snap decisions about articles based on their first impressions, which happen to be headlines.
- Influencers have no way to prove they “influence” — neither in quantity nor in quality — and brands have to be very realistic about what they stand to gain from such collaborations, if at all.
In Summary: Many people will take you that a good blog takes a lot of work but what they won’t tell you is that a good blog requires a lot more than thought-provoking content., keyword research, and links.
SUMMARY: According to HubSpot Internet users in the US spend 3x more time on blogs than they do on email. In an era of “fake news” that’s pretty remarkable. With 346 million people reading blogs throughout the world you should be asking “why are they reading blogs?”
People search Google for “How to start a blog” 121,000 times per month worldwide. That’s nearly 4,000 people who consider starting a blog every day. In fact, in the United States alone, there are already over 30 million active bloggers posting at least once per month. And that number is expected to grow to nearly 32 million by 2020. If you’re going to Blog you need to work at it.
SUMMARY: Your homepage is arguably the most important page of your website. It’s estimated that visitors take only 3-5 seconds to decide if they are going to go deeper in your website. Here are the mistakes that brands make with their website homepage.
Long-form DNA says that people do enjoy reading long-form content. What is long-form content? By and large, any content piece longer than 4,000 words in length can be long-form content. But is long-form content really better?