–  On the average Web page, users have time to read at most 28% of the words during an average visit; 20% is more likely. (Source: Nielsen Norman Group)

– The authors found that[inlinetweet prefix=”” tweeter=”” suffix=””] the Back button is now only the 3rd most-used feature on the Web[/inlinetweet].

-Clicking hypertext links remains the most-used feature, but clicking buttons (on the page) has now overtaken Back to become the second-most used feature. 

Visitors only read 20% of your web page
  • A study confirmed that 59 percent of all links shared on social networks aren’t actually clicked on at all, implying the majority of article shares aren’t based on actual reading. 
  • People are sharing articles without ever getting past the headlines
  • Attention spans are at an all-time low, and most users make snap decisions about articles based on their first impressions, which happen to be headlines.
  •  Influencers have no way to prove they “influence” — neither in quantity nor in quality — and brands have to be very realistic about what they stand to gain from such collaborations, if at all.
The influencer bubble

People search Google for “How to start a blog” 121,000 times per month worldwide. That’s nearly 4,000 people who consider starting a blog every day. In fact, in the United States alone, there are already over 30 million active bloggers posting at least once per month. And that number is expected to grow to nearly 32 million by 2020.  If you’re going to Blog you need to work at it.

A successful <b>BLOG</b> is hard work