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May 26, 2022

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Tag: P&G

Brand Fail

P&G is no longer a marketing powerhouse

August 28, 2018 - by richmeyer - Leave a Comment

According to The Daily Wire the world’s largest consumer products company is attempting to trademark millennial acronyms like “LOL” and “WTF” to use with their dishwashing and laundry detergents and …

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Brand Fail / Commentary / Consumers & consumer behavior

No, P&G isn’t losing customers because they are ignoring Milennials

November 15, 2017November 15, 2017 - by richmeyer - Leave a Comment

According to Pamela N. Danziger over at Forbes the reason that P&G sales are down is because they don’t kno3 how to market to Millennials.  She goes on to quote the …

No, P&G isn’t losing customers because they are ignoring Milennials Read More
Brand Fail

P&G’s emphasis on digital falls flat

August 5, 2014 - by richmeyer - 1 Comment

Unless you have been on a remote island it was hard to miss the news that P&G intends to shed more than half of its brands.  According to P&G “some …

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