However beautiful the strategy, you should occasionally look at the results.
According to The Daily Wire the world’s largest consumer products company is attempting to trademark millennial acronyms like “LOL” and “WTF” to use with their dishwashing and laundry detergents and …
P&G is no longer a marketing powerhouse Read MoreAccording to Pamela N. Danziger over at Forbes the reason that P&G sales are down is because they don’t kno3 how to market to Millennials. She goes on to quote the …
No, P&G isn’t losing customers because they are ignoring Milennials Read MoreUnless you have been on a remote island it was hard to miss the news that P&G intends to shed more than half of its brands. According to P&G “some …
P&G’s emphasis on digital falls flat Read More