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May 17, 2022

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Tag: Oreo

Consumers & consumer behavior / Contrarian point of view / Social Media

Why Oreo’s Social Media Strategy Works

October 31, 2014November 14, 2014 - by richmeyer

The Influence Marketing Group recently posted an article entitled “Why Brands Should Stop Idolizing Oreo’s Social Media Strategy”.  One of their key points is that “consumers are longing for permanence. …

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