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January 31, 2023

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Tag: Marketing to aging consumers

Consumers & consumer behavior

The missed opportunity of older consumers

January 10, 2020January 10, 2020 - by richmeyer - Leave a Comment

QUICK READ: The population is aging, living longer and in many cases healthier lives. The 50-plus population now includes four generations. The 50-plus population contributed $8.3 trillion2 in economic activity to the U.S. economy …

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