
Can marketing overcome price hikes and shrinkflation?
Procter & Gamble Co. Chief Executive Officer Jon Moeller said the maker of household goods needs to sharpen its marketing message to consumers amid worsening economic conditions.“We need to be …

However beautiful the strategy, you should occasionally look at the results.
Procter & Gamble Co. Chief Executive Officer Jon Moeller said the maker of household goods needs to sharpen its marketing message to consumers amid worsening economic conditions.“We need to be …