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May 26, 2022

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However beautiful the strategy, you should occasionally look at the results.

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Tag: Linchpin: Are You Indispensable?

Working in marketing

Why marketers need courage

June 30, 2016June 30, 2016 - by richmeyer - 1 Comment

“Today I had the choice of doing something important that no one would ever realize… or doing something that would seem like an accomplishment.  So I attended meetings until I …

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Working in marketing

What’s hurting marketing? Marketers

March 17, 2016 - by richmeyer - Leave a Comment

There is a lot of really bad marketing out there and with it a lot of wasted dollars.  Why? Two reasons, first marketers’ inability to translate data into actionable recommendations for …

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Contrarian point of view

Great marketers stand up for what they believe

July 14, 2014July 14, 2014 - by richmeyer - 6 Comments.

According to the Harvard Business Review; When we are silent, we are hurting the outcome. You see, minority viewpoints have been proven to aid the quality of decision making in juries, …

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