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February 8, 2023

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Tag: Death of social media marketing

Article/Report Summary / Social Media

RIP Social Media Marketing

March 15, 2017 - by richmeyer - 11 Comments.

It’s time to bury the myth that social media marketing can actually help brands achieve their marketing goals.  The “so called experts” should be called out and so should marketers …

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Advertising / Consumers & consumer behavior / Contrarian point of view / Social Media

How brands killed social media marketing

December 7, 2015December 31, 2015 - by richmeyer - Leave a Comment

 Mike Proulx at Ad Age says “social media marketing is now advertising. It’s largely a media planning and buying exercise — emphasizing viewed impressions. Brands must pay if they really …

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