What your website says about you
Your company or branded website communicates who you are to your target audience. The question is now whether it works for you the question is “how many sales are you …
Read MoreTag: Business
Brand loyalty programs: Are they effective ?
According to the research survey,[inlinetweet prefix=”” tweeter=”” suffix=””] 62% of U.S. consumers join retail brand loyalty programs to get discounts but only 36% have received a reward or promotion from …
Read MoreEven a perfect marketing strategy can fail
Even if you spend hours, weeks and months on the developing the “perfect” marketing plan it still can fail. Why ? Because you don’t treat your employees better than you …
Read MoreSocial media experts are only experts at promoting themselves
Earlier last week I was contacted by a large consumer products company with a problem. It seems they had hired “a social media expert” to help them develop and launch …
Read MoreThe worst kept secret in social media marketing
Shhhh ! It’s a secret that only a few of us know about. What is it ? It’s that most consumers do not want to be friends with a brand. …
Read MoreWhat makes a successful digital/social media marketing person ?
Why is it taking so long for companies and marketer to embrace technology when it comes to digital marketing ? Could it be because there are too many bureaucrats who …
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