SUMMARY: Later this year, Apple’s App Store will help users understand an app’s privacy practices before they download the app. Developers are expected to understand not only what data their app may…

SUMMARY: Later this year, Apple’s App Store will help users understand an app’s privacy practices before they download the app. Developers are expected to understand not only what data their app may…
SUMMARY: (VIEO DESIGN) According to recent consumer surveys, digital advertising doesn’t exactly have the best rep. Pop-ups interrupt the browsing experience at every turn. Creepy remarketing stalks you with the same…
SUMMARY: The better you treat your employees, the better they treat your customers. If your brand is doing well it’s time to say thank you to your employees in a…
SUMMARY: New privacy rules are taking effect as third party cookies say goodbye to targeted marketing at a time when brands are throwing more money into digital marketing.
SUMMARY: Marketing strategy is an essential part of business planning, but in these uncertain times, your strategy has to be flexible. Brands need to change course rapidly to leverage competitive…
SUMMARY: The idea that small brands can compete with bigger brands by spending less money and using budgets more strategically is the biggest line of BS out there.
SUMMARY: Online sales were set to increase between about 20 and 40 percent from 2019 levels on Black Friday, according to estimates from Adobe, although the analytics group pared back…
SUMMARY: According to Shopkick “a heightened focus on safety, financial health, and social justice issues will remain top of mind for consumers as they anticipate the new year, with 60% saying…