Tag Archives: Technorati

Blogs influence purchase decisions

eb1c6b7ee11740633e86ccdabf63ac4fBlogs are influencing purchase decisions and recommendations more than ever. According to Technorati’s State of the Blogosphere report, 38% of bloggers talk about brands positively and negatively on their blogs, and 34% write product, service, and brand reviews.  This is happening more and more because consumers trust each other a lot more than they trust advertisers messages but let’s also remember that people are not going to seek Bloggers advice on every product. Continue reading